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Rally + Show Car (2 People) - $350
Includes: (1) Complimentary Show Car Space, (2) Complimentary Museum Admission, (2) for Private Lunch at the Petersen, (2) for the Evening Reception after the Rally
Show Car - $49 | Member - $34.30
Includes: (1) Show Car Space, (1) Food & Refreshment Voucher, (1) Museum Admission, (1) Complimentary Parking
Spectator - $29 | Member - $20.30
Includes: (1) Museum Admission, (1) Food & Refreshment Voucher
Petersen Members, please get in touch with membership@petersen.org for your discount code.
Please Note, when purchasing tickets, ensure you have “Email me with News and Offers” selected to receive additional event information
About the Event
To celebrate the Italian Independence day, the Petersen will host a Cruise-In open to all Italian Car brands to assemble the automotive masterpieces of the Country in a beautiful setting. The event will feature a curated display of all brands, including Ferrari, Alfa Romeo, Maserati, Lamborghini, Lancia, and some special italian-coachbuilder cars, too. Participants to this event will be able to enjoy a complete all-Italian experience including food, entertainment and art.
The event will be followed by a rally to Santa Barbara, ending at the Villa Bello Sguardo foundation - a beautiful estate of Mediterranean inspiration overlooking the Ocean, for an Evening Reception.
Italian Vehicles Only Within Car Show Area
Run of Show
9:00 AM | Vehicle Load-In + Member Early Access Begins
10:00 AM | Cruise-in begins
10:30 AM | Welcome Announcement
12:15 PM | Panel Discussion
12:45 AM | Awards given out
1:00 PM | Cruise-In Over / Rally Departs
4:00 PM | Arrive at Bello Sguardo Estate
5:00 PM | Apperitivo Reception
7:00 PM | Event ends
Member Benefit
Petersen Members will receive 30% off the Show Car and Spectator Tickets, Early Museum Access starting at 9am, and 20% off at the Retail Booth during the Cruise-In. Please Contact membership@petersen.org for your Promo Code. Not a Member? Join Today!
Event FAQs
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We send out instructions to all show cars the Friday before the event around 5 PM - 6 PM. Note: If you did not sign up for more info or news during the purchase, you will not receive an email. If you’d like to receive additional information, sign up for our newsletter or reach out to info@petersen.org no later then the Friday before the event.
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To keep our routes confidential, rally information will be sent the day before the event. Paper copies of the route will also be provided the day of the rally during our Driver’s Meeting.
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All our cruise-ins provide water, coffee, and light snacks. In order to be sure we can accommodate everyone, we ask that you sign up for this event. Even if you’re spectating. We also send out alternative parking solutions, bus routes and more for those coming to the event.
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For those wanting to display a vehicle as a show car - it must be an Italian make car. Those who bring vehicles who do not fit within these guidelines will not be allowed to park in the show car area until after the event, REGARDLESS of what ticket was purchased.
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Please don’t hesitate to reach out to info@petersen.org for more questions!
