In 2003, Mattel marked the 35th anniversary of the Hot Wheels® brand by unveiling the first-ever long-term museum exhibition of Hot Wheels® full-size and die-cast cars at the Petersen Automotive Museum. The Hot Wheels® Hall of Fame hosts a selection of Hot Wheels® cars, both miniature and full-scale, which embody the brands’ signature speed, power, performance and attitude.

After a brief hiatus, the Hot Wheels® Hall of Fame returned to the Museum on December 21, 2007 with a redesigned condensed layout in a new location on the second floor. Like the original exhibit, the new Hot Wheels® Hall of Fame hosts a rotating series of exhibits, including full-sized versions of some of the most famous Hot Wheels® models ever created, displayed on signature Hot Wheels® orange track.

As visitors enter the gallery, they will walk through a life-sized Rally Case, which resembles a loop with track, vehicles, lights and sounds. On display are over 1,000 different 1:64 scale Hot Wheels® vehicles representing more than 40-years of the brands’ history. The exhibit provides visitors with a look inside the highly prolific Hot Wheels® Design Studio via original models, wooden patterns, injection molds and drawings of original vehicle designs. For the latest information on Hot Wheels® cars, cruise over to www.hotwheels.com or www.hotwheelscollectors.com.