Get Tickets
VIP Ticket - $35 | Members- $25
Ticket Includes: (1) Show Car Spot & Validation, (1) General Museum Admission, (1) Vault Access Pass, (1) Vault Tour w/ Tom, (1) Exclusive Poster, Coffee & Bagels
Vehicle Display - $10 | Members - Free
Ticket Includes: (1) Show Car Spot & Validation, (1) Exclusive Poster, and Coffee and Bagels
Spectator - Free
Ticket Includes: (1) Exclusive Poster, Coffee & Bagels, Access to Display Area
Member Benefit
Petersen Members enjoy an exclusive discount and are guaranteed a limited-edition poster for this event! To receive your discount code, please contact us at membership@petersen.org. Not a Member yet?Join today!
About the Event
Join us at the Petersen Automotive Museum on May 23rd for a special BMW Cruise-In you won’t want to miss. BMW will unveil a brand-new limited-edition BMW M model at this exclusive event — and you’ll be among the first to see it.
Bring your BMW and compete for trophies alongside fellow enthusiasts, then take your experience even further with an optional VIP tour. Enjoy a rare behind-the-scenes Vault tour hosted by Tom Plucinsky, Head of BMW Group Classic USA, as he shares insider stories and heritage highlights from one of Germany’s most legendary manufacturers.
Spots are limited — sign up today and be part of this unforgettable BMW celebration and unveiling!
Event FAQs
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For this event, we’re only accepting BMW-branded vehicles in the display area.
Vehicles from other makes, even if they are powered by BMW, will not be able to park within the display area. We appreciate your understanding as we aim to keep the event focused on celebrating the BMW community. -
BMW Motorrad is welcome to join us for this all-BMW cruise-in event! Dedicated parking will be available for your group.
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Trailer parking is not permitted inside the Petersen parking garage. Limited trailer parking is available on a first-come, first-served basis along Orange Grove Avenue, located behind the Museum. We recommend arriving early if you plan to park a trailer.
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If you’re interested in exploring our Museum, Museum admission is required. Get Your Tickets Today!